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Healthcare Marketing Video and the Web

Thursday, February 11th, 2010

TweetWe are going to do a series of articles about video and the web soon, but in the meantime, this basic article is good. http://www.btobonline.com/apps/pbcs.dll/article?AID=/20100211/FREE/100219986/1085/FREE

Hope this isn’t your patient

Thursday, February 11th, 2010

TweetThis email joke was just forwarded to me. It is both funny and a sad commentary on how patients view our health care system. A sweet grandmother telephoned St. Anywhere Hospital. She timidly asked, “Is it possible to speak to someone who can tell me how a patient is doing?” The operator said, “I’ll be [...]

Here is an interview about our success with this blog…

Friday, January 29th, 2010

Tweethttp://bit.ly/bNJ1iD

How to protect your privacy on Facebook – and why

Tuesday, January 26th, 2010

TweetI’ll write in the future about how to use Facebook for business, but in the meantime, I want to share a great article about privacy settings that a good friend forwarded to me. January 20, 2010 The 3 Facebook Settings Every User Should Check Now By SARAH PEREZ of ReadWriteWeb

How to avoid the 7 Deadly Sins of Medical Marketing.

Wednesday, December 16th, 2009

TweetHow can you avoid the most common and expensive healthcare marketing mistakes? Download and read the free white paper, “The 7 Deadly Sins of Healthcare Marketing.” (link below) It contains the medical marketing mistakes that my partner and I have observed time and again while working with thousands of doctors and other healthcare clients. So [...]

“7 Mistakes Doctors Make When Trying to Attract New Patients From The Internet.”

Wednesday, November 18th, 2009

TweetI presented a webinar yesterday for Henry Schein Medical customers about how to attract more patients from the Internet. We’ve since decided to make the recording available for free, for a limited time. While it was created for providers, the concepts apply to all kinds of businesses. To register to see it, go here Medical [...]

Will the “is-it-over-yet” recession ultimately be good for us?

Tuesday, November 17th, 2009

TweetThroughout this recession, a fair number of thought leaders have opined on whether American consumers have been permanently (and perhaps beneficially) changed in the process. Here are some interesting related reads: Time Magazine’s “The Great Recession – America Becomes a Thrift Nation,” Time Magazine author Kurt Andersen wrote a feature article and later a book, [...]

What recovery? Unemployment shoots past 10 percent

Tuesday, November 17th, 2009

TweetAnother good post about real unemployment, this one from Yahoo! News. http://finance.yahoo.com/news/What-recovery-Unemployment-apf-563122944.html?x=0&sec=topStories&pos=6&asset=&ccode=

Memo to Warren Buffett: Put Down the Pom-Poms and Tell Us the Truth About the Economy

Tuesday, November 17th, 2009

TweetLove this post about Warren Buffet’s outlook on the economy of late http://www.huffingtonpost.com/arianna-huffington/memo-to-warren-buffett-pu_b_359899.html

Legal issues of doctors and social media

Tuesday, November 17th, 2009

TweetHere is a good post I just saw about the legal side of social media and doctors. http://mamedicallaw.com/blog/2009/10/19/social-networking-101-for-physicians/ Thanks to Dan Dunlop for posting about it on LinkedIn and David Barlow who was one of the interviewees for the article

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