Twitter
LinkedIn
Facebook
Rss
Feed
YouTubeUncategorized
« Previous Entries Next Entries »Are Your Competitors Quietly “Cleaning Up” While You’re Not Marketing?
Friday, April 30th, 2010TweetJust before my speech at a recent association meeting, I sat down for a cellophane-wrapped turkey sandwich at one of the countless circular tables inside the enormous exhibit hall. (Been there before?) One of the attendees at my table noted my “speaker ribbon,” and asked about my topic. When I told him “marketing,” he reached [...]
Share Great Articles on Twitter and Build Your Personal Bibliography
Friday, April 30th, 2010TweetI have stumbled into a new use for Twitter that I like a lot, so I thought I would share it with you. I read a LOT of articles from many sources in order to stay cutting edge. Like many people, I Tweet the good ones on my business Twitter account (@MedicalMktg). Because Twitter keeps [...]
NY Times: In Health Bill, Obama Attacks Wealth Inequality
Thursday, March 25th, 2010TweetI will be writing a lot about health care reform in the near future, but for now, I thought I would share a great article from the NY Times, “In Health Bill, Obama Attacks Wealth Inequality.” Essentially, the article argues that “Beyond the health reform’s effect on the medical system, it is the centerpiece of [...]
Should YOU have a Facebook Fan Page?
Saturday, March 20th, 2010TweetIronically, on “The Brady Bunch,” Jan’s most famous quote stems from a scene where she felt jealous that her older sister was getting all the positive attention. “Marcia! Marcia! Marcia!” These days, more than a few people are saying in exasperation, “Facebook! Facebook! Facebook!” At the same time, lots healthcare professionals and doctors are very [...]
Make things fun for people and they’ll do what you want more often
Tuesday, March 16th, 2010TweetLiked this video and related site by Volkswagen. Practical application is, making things easy for consumers is critical, but making them fun can do even better. http://www.thefuntheory.com/piano-staircase
Mayo Clinic Interview Reveals Secrets to Social Media Success
Friday, March 12th, 2010TweetTo follow up my last post, Mayo Clinic: Social Media Powerhouse, I asked Lee Aase, Manager, Syndication and Social Media for an interview. Thankfully, he graciously accepted. Here are some of the terrific secrets that Lee was willing to share with you, my readers. Take Little Steps and Make Big Progress Over Time I started [...]
The Mayo Clinic: A Social Media Powerhouse
Friday, March 5th, 2010TweetFew providers worldwide enjoy the stellar reputation that Mayo Clinic has established. What’s more, Mayo is plenty busy, and it certainly doesn’t NEED patients. Therefore, you’d probably expect Mayo to be extremely conservative in its approach to marketing and publicity, especially with regards to high risk social media like Facebook, Twitter, YouTube and blogs. Well, [...]
Young Professional Standing on the Street With a Sign – Looking for Job
Tuesday, February 23rd, 2010TweetOf course the economy is improving. That’s why this guy is standing on the street with a sign http://work.freedomblogging.com/.
Facebook for Medical Practices and Hospitals
Monday, February 22nd, 2010TweetI will write more in depth on the topic of Facebook for providers, but for now some of my quick answers may surprise you. 1. Not everyone should try to have a Facebook Page – even though almost every marketer on the planet says they should 2. Don’t do it if you are solely doing [...]
Angry Hospital Residents Take Dispute Online, Questioning Care At Their Facility
Wednesday, February 17th, 2010TweetThere’s nowhere to hide in these days of social media. Based upon this article http://bit.ly/75uT0i, and the referenced website http://www.examinebarnabas.org/about/, it sounds like this is an inner city Medicaid hospital. Big surprise here, the place sounds like a patient factory, rather than a place for care. In the old days, bored, indifferent hospital staffs were [...]
« Previous Entries Next Entries »