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Archive for April, 2010

Are Your Competitors Quietly “Cleaning Up” While You’re Not Marketing?

Friday, April 30th, 2010

Just before my speech at a recent association meeting, I sat down for a cellophane-wrapped turkey sandwich at one of the countless circular tables inside the enormous exhibit hall. (Been there before?)
One of the attendees at my table noted my “speaker ribbon,” and asked about my topic. When I told him “marketing,” he reached into [...]

Share Great Articles on Twitter and Build Your Personal Bibliography

Friday, April 30th, 2010

I have stumbled into a new use for Twitter that I like a lot, so I thought I would share it with you.
I read a LOT of articles from many sources in order to stay cutting edge.
Like many people, I Tweet the good ones on my business Twitter account (@MedicalMktg).
Because Twitter keeps a history of [...]