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Archive for October, 2009

Over 400 hospitals are participating in social media

Wednesday, October 28th, 2009

Just came across Ed Bennett’s blog on social media. Great resource.

Do Boomers Really Embrace Social Media?

Wednesday, October 28th, 2009

Saw an interesting article today from an author who is skeptical about whether Boomers are embracing social media as much as the buzz would have you believe. The author argues that 1. while Boomers are embracing Facebook in increasing numbers, overall the penetration is still very small compared to younger consumers 13% for over 45 […]

Jobless in America: Is Double-Digit Unemployment Here to Stay?

Thursday, October 15th, 2009

I recommend you check out this recent Time Magazine article, “Jobless in America: Is Double-Digit Unemployment Here to Stay?” Lots of good info. Fundamentally, our economy is changing. According to John Mauldin, real unemployment (taking into account people who have given up or are working temporary/part time jobs) is at 18% in the US – […]

Your Smartest Competitors Aren’t Napping Due to the Recession – Are You?

Tuesday, October 13th, 2009

Today I want to share two client anecdotes that hopefully will convince you to begin marketing (again) in earnest. For confidentiality reasons I won’t reveal the identity of these two clients, but I can tell you that both are respected doctors who also run highly successful businesses. (The principles will apply to you whether you […]

Healthcare Recession Survey Results

Monday, October 5th, 2009

On my last post I mentioned that recent audiences I have spoken to were exceedingly skeptical about the possibility of an impending economic recovery. So, I decided to poll doctors and corporate people on a larger scale. To elicit response, I posted the survey in many relevant places on the Internet and also sent about […]